Development

An app, only when you actually need one

Most businesses do not need one. Some genuinely do.

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The problem

An app costs more than a website and has to be downloaded before it does anything at all. For most businesses that is a bad trade, and nobody says so before taking the brief.

The outcome

Either an app your customers actually open, or an honest answer that a mobile site would do the same job for a fraction of the cost.

Why choose us

Why bring us in

📉

We tell you when to stop

Anyone can run the software you already pay for. The useful part is noticing the month it stops bringing customers, saying so, and moving that money somewhere it works harder.

🛠️

If no tool fits, we build one

Some jobs no product on the market does properly. We write software for those, shaped to how your business already works, so nobody has to change what they do to suit a tool.

🤖

AI inside what you already use

Where a task repeats every day and a person is doing it by hand, we put AI into the system you already run instead of adding another subscription to learn.

What we do

How we approach it

An app earns its place when people come back often. A shop somebody visits twice a year does not need one. A service they check every week might.

So we start with that question rather than with the brief. If a mobile site would do the same job for a fraction of the money, we say so. If an app is genuinely right, we build for one platform first and add the second once people are actually using it.
  1. 1 We ask whether you need one — How often somebody would actually open it. If the answer is twice a year, we say so.
  2. 2 We pick the smallest useful version — The one job it has to do well before anything else gets added.
  3. 3 We build it where your people are — One platform first, the second once people are using it.
  4. 4 We test it on real devices — Mid-range Android phones, not only the newest iPhone.
  5. 5 We get it through review and stay with it — Both stores say no the first time more often than you would think.
What's included

What you actually get

An honest answer on whether you need an app at all
iOS and Android from one codebase, unless there is a reason not to
A version people can use early, not after six months
Payments through a gateway Indian customers already recognise
Notifications you can send yourself, without calling us
Submission to the App Store and Play Store, and the back-and-forth after
Updates when Apple and Google change the rules, which they do
Pricing

What it costs

Quoted — priced against what you need rather than a package, and scoped and agreed before anything starts.

Tell us what you need
Talk to us

Ask about Mobile App Development (iOS & Android)

We reply to every enquiry ourselves. If we are not the right answer for what you are trying to do, we will say so.

Detail

How it works

An app is a second thing to build, a second thing to keep working, and something a customer has to decide to install before it does anything for them. That is a real cost, and it is worth being sure about before anyone writes code.

It is usually worth it when one of these is true:

  • People use it often. Weekly, not twice a year. An install is a one-off cost to your customer that only pays back with repeat use.
  • It needs to work without signal. Staff taking orders where the data drops, deliveries out of coverage.
  • You need to reach them. A notification lands; an email mostly does not.

If none of those is true, a fast mobile site does the same job and costs less to build and to keep running. We would rather tell you that now.

FAQ

Common questions

What does Prabhabi actually do?
We help businesses work out what technology they need, and then build or connect it. In practice that means AI and automation, joining up systems that do not talk to each other, custom software when off-the-shelf does not fit, and testing. We also build and run software of our own — you can open Praklix and Projexa right now without talking to us first. We are based in Agartala and serve customers across India and Europe.
If AI can do so much now, why do I need you?
Because using a tool and getting something out of it are different jobs. The models are genuinely good, and they cost you what they cost us. What takes the time is working out which part of your week is worth handing over, wiring it into the software you already run, and being the person who fixes it when it stops. That is the part we do.
We already pay for tools we barely use. How is this different?
It is the most common thing we hear, and it is a fair question. We would rather make what you already pay for do its job than sell you another subscription. Sometimes the answer is that a tool you own is fine and nobody ever set it up properly. If that is the case, we will say so.
Do we have to replace the software we already use?
Usually not. Most of the work is joining things up rather than swapping them out. We build our own software when nothing off the shelf fits the way a business actually works, not as a starting point.
Is AI part of everything you do now?
No. It goes in where it does a job better than a form or a missed call, like answering the enquiry that arrives every day or reading something so a person does not have to. If it would not help your business, that is worth finding out before anyone builds anything.

Not sure whether you need an app or a better mobile site?

Tell us what is not working. We will tell you honestly whether we can help.

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Mobile App Development (iOS & Android) Get a Free Growth Check